Why All Elite Homes Switched to Epique – $20 More a Month, Thousands Saved

💡 Why All Elite Homes Switched to Epique – $20 More a Month, Thousands Saved
When we first explored adding billboard space to market our listings in Fresno, California, we budgeted $1,000 per month. That’s when we found Epique Realty—a cloud-based brokerage offering that exact perk (and much more) included in their monthly agent fee. What sealed the deal? Everything we were paying thousands for—listing photography, advertising, CRM, transaction coordination, healthcare, and marketing tools—was included. And it was just $20 more per month than our old brokerage.
In this post, we’re breaking down why we made the move, what’s included, and why other real estate agents and team leaders in California (and across the U.S.) should take a hard look at what cloud brokerages like Epique offer.
🎯 1. Billboards, Listing Photos & Lead Ownership
Billboard Advertising
Billboards are a major attention-grabber, especially in high-traffic areas of Fresno, Clovis, and Madera. Even static boards start at $1,000/month, with digital signage costing far more. Epique includes billboard space for qualifying listings—a game-changer for sellers and a huge value add for agents.
Listing Photography
We were paying $250–$400 per listing for professional HDR photos. Now it’s included. Epique ensures every agent’s listing is presented at the highest level—whether in Fresno’s Tower District or a luxury estate in San Joaquin.
Lead Ownership
In traditional brokerages, buyer leads from marketing often go to whoever picks them up first. Epique flips that. If it’s your listing, it’s your lead. This ensures consistency, follow-through, and stronger conversion.
📣 2. Built-in Advertising & SocialBAY Automation
Paid Social Campaigns
We used to boost every listing with custom Facebook/Instagram ad campaigns. Each 2-week run cost us $250–$1,000. With Epique, base ad campaigns are included. That’s real marketing support—done for you.
SocialBAY
One of our favorite tools? SocialBAY, Epique’s content automation system. It syndicates your listings to Facebook, Instagram, LinkedIn, YouTube, and Google Business—keeping your brand visible with zero extra effort. In a competitive California market, visibility is everything.
🤖 3. Lofty CRM for Teams – Included
Lofty (formerly Chime) is one of the best real estate CRMs on the market. Team-level pricing starts at $449–$700/month. Epique includes Lofty Teams for free.
What that means for us:
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AI-powered follow-ups and lead scoring
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IDX-integrated websites
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Text + email smart plans
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Team-wide lead routing
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Automated market reports for clients
All built in. No third-party subscriptions. No juggling.
🔧 4. Transaction Coordination, Car Perks & Healthcare
Transaction Coordination
If you’ve paid for a TC, you know the cost: $350–$500 per file. Ten deals = $4,500. At Epique, it’s included. That alone justifies the switch.
Car Washes & Branding Perks
Between driving buyers, listing sign setups, and open houses, Fresno agents rack up the miles. Epique includes car wash perks and vehicle support for active agents.
TeleDoc + Free Prescriptions
This isn’t “discounted healthcare.” It’s access to TeleDoc primary care, mental health services, urgent care, and over 1,000 free generic prescriptions—included in your Epique membership. Agents in California often skip health coverage due to high premiums. Not anymore.
📊 Real Numbers: 10-Deal Annual Cost Breakdown
Service | Market Cost | Annual Usage | Pre-Epique Total | Epique Cost |
---|---|---|---|---|
Billboard Ads | $1,000/mo | 12 | $12,000 | Included |
Listing Photography | $250/listing | 10 | $2,500 | Included |
Facebook/Instagram Ads | $250/listing | 10 | $2,500 | Included |
Transaction Coordination | $450/deal | 10 | $4,500 | Included |
Lofty CRM (Team License) | $600/mo | 12 | $7,200 | Included |
Car Wash & Vehicle Perks | $300/year | 1 | $300 | Included |
TeleDoc + Prescriptions | $2,500/year avg | 1 | $2,500 | Included |
Total Annual Value | $31,500 | $240 |
📌 5. Additional Benefits Most Agents Miss
Beyond the big-ticket savings, here are more Epique agent perks included at no extra cost:
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Canva Pro access – create branded marketing with 1M+ templates
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Virtual staging & design support – perfect for digital-first buyers
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Digital business cards – NFC-ready with full brand customization
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Free headshots – updated every year
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Sign install & removal – no more DIY or vendor calls
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Unlimited car washes – real bonus in California dust zones
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24/7 roadside assistance – peace of mind while showing properties
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AIPRO AI certification – agent-level AI training & certification
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Realtor.com Pro – included national presence
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Pet care (AirVet) – even your dog gets support!
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Stock options, revenue share, declining caps – long-term business upside
All included in your Epique plan.
🐘 Elephant in the Room
Let’s talk about it. You’ve probably had a recruiter pitch you on their brokerage. Some open with revenue share charts, others want to explore the perks of their downline. We can get REAL and dismiss all the agents that like to lead with EXPlaining downlines and caps and benefits of being a solo agent in their group, but..... this post isn’t that.
Yes, Epique has those things too. And they’re really good. But let us be forward: this article is about why All Elite Homes chose to #BeEpique.
We didn’t join because of the downline we’re in or what may come after. We joined for our business NOW—for what our business is, not just what it could be.
If you do want to know more about caps, downlines, and long-term structure—reach out. We’ll talk. But this article isn’t that.
We also love being cloud-based. But it’s not for everyone. We’re not talking about desk fees or an office just to say we have one. We lean into tech. We’re comfortable meeting clients at their homes, grabbing coffee at Starbucks, or having lunch at a local spot. It works for us—and for our clients.
🧠 Why This Matters to Fresno Agents
Fresno is a growing market. Agents here don’t always have access to luxury broker support or built-in systems. That’s where cloud brokerages like Epique change the game. You keep more money in your pocket while offering more value to your clients.
And for team leaders? It’s a scaling opportunity. You can equip your team with tools, training, and marketing support—without raising your overhead.
🗣️ What Our Agents Say
“We finally feel supported—it’s not just tools; it’s empowerment. We can focus on client success, not chasing resources.”
At All Elite Homes, we’ve doubled down on what grows production—visibility, automation, and trust.
👋 Want to Learn More?
We’re happy to share how Epique has transformed our business.
🔗 Visit allelitehomes.com/join or send us a message.
We’ll walk you through the details—no pressure, just real answers.
🎯 Final Thought
We made the move to Epique because $20 more a month unlocked $30K+ in annual value.
If you’re an agent (or broker) in California—or anywhere in the U.S.—ask yourself:
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Am I getting full value from my brokerage?
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Am I wasting time managing tools instead of growing my business?
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Could my clients benefit from a more modern, visible, and supported experience?
If you’re even a little curious, let’s talk. You deserve to know what else is out there.
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